Shaynae Clark likes to consider herself as a magnificence innovator.
A couple of decade in the past when she was a scholar at Romulus Excessive Faculty, she targeted her senior challenge on how sure pesticides utilized in meals manufacturing have been inflicting most cancers.
Her purpose was to create a product that will help ladies who had most cancers, so she began making and donating wigs to the Look Good, Really feel Higher program of the American Most cancers Society.
In faculty, that zeal resulted in a scholar group Clark began that helped college students and others with hair loss. That effort, in flip, turned a nonprofit that includes a weblog.
Extra lately, she has opened The Luxurious Magnificence Expertise Salon, Spa & Magnificence Retailer in Southfield, a enterprise wherein she sells wig hats, runs a hair salon and continues to create hair merchandise. The creator and mom additionally runs a philanthropic enterprise referred to as PJ’s Lemonade Stand. It’s named for her son, PJ Clark.
Her purpose for giving again in a number of methods? Just because it makes her “blissful and joyful.”
“I would like that power to run a enterprise and create, together with fulfilling my objective of inspiring others,” Clark informed the Detroit Free Press. “It retains me going.”
Turning improvements right into a enterprise
Clark’s salon is at 23100 Windfall Drive, Suite 122. She gives area there for different small enterprise house owners, too. These house owners embrace Lisha Beeman, a make-up artist, and Porscha Longworth, who does eyelash extensions. Clark sells her Luxurious Magnificence Expertise merchandise on the location.
The thought for her newest innovation, the Seize ‘N GO Hair Cap, got here to her whereas she had time without work throughout the pandemic. The hats include the weave hooked up.
The product is for individuals who are on-the-go or who could also be experiencing hair loss. The hats come in numerous colours and there is also a model for youths. Clark sells the hats beginning at $115.
“I have been seeing ladies put on hats, put on visors, put on the whole lot,” mentioned Clark. “However I have not seen them put on the comfort of the hat with the hair on it.” Of ladies and hair loss, she mentioned she has discovered that not all alopecia or most cancers sufferers “need their hair on a regular basis.”
“Some days, they’re going to be like ‘I do not need no hair, I am good.’ “
The Seize ‘N GO cap has reworked Clark’s enterprise and has turn into a significant a part of her model as a hairstylist within the salon the place she additionally affords companies like fast weaves, sew-ins and micro-links for her shoppers.
Clark affords consultations together with her shoppers who expertise hair loss to see whether or not or not they need to put on a wig or a hair hat.
She launched her winter assortment in 2020 that included the Seize ‘N GO cap. She plans to launch a summer time model this yr.
Specialised companies developed over time
Clark has been creating hair progress merchandise since in 2012, when she developed a product for a boy who had alopecia. That product, formally launched final yr, is now referred to as The Luxurious Progress Grease. At $20, it has peppermint and tea tree oil and different elements meant to advertise hair progress.
For instance, in a testimonial video, one consumer used the product on her daughter’s hair to advertise progress after a fungus had prompted hair loss.
Clark’s handmade merchandise additionally embrace black seed oil and different pure oils.
From campus to nonprofit to cosmetology faculty
Clark began a scholar group whereas attending Western Michigan College in 2010 that targeted on serving to folks with hair loss. The group hosted conferences to encourage ladies and supply presents to them. It later changed into a nonprofit referred to as The Butterfly Impact, which Clark named after the film of the identical identify.
“We have been on campus doing bake gross sales, saving up cash and discovering ladies who wanted the companies,” mentioned Clark. “I mentioned we’re not simply going to assist ladies with most cancers, we will assist alopecia (sufferers) that lose their hair, and lupus. So I began discovering ladies on campus that you simply would not even know — you’ll simply assume they put on a wig or weave.”
With the nonprofit, Clark had sponsors who donated wigs and reward playing cards to folks experiencing hair loss. The group additionally ran a weblog that talked about private experiences, inspired empowerment and supplied details about dropping hair.
Clark went to cosmetology faculty and graduated final April. She opened the Luxurious Magnificence Expertise in Southfield in November.
“I went to cosmetology faculty … to actually take what I do to the following stage,” Clark mentioned. “I need to be a magnificence innovator, a magnificence educator and a magnificence enterprise marketing consultant. Within the magnificence business, folks both do not take it severe or they do take it severe they usually go to high school they usually take it to the following stage. So I graduated from faculty, went by way of all of that and now I am right here.”
Son’s situation conjures up extra innovation
Within the midst of her many hair enterprise ventures, Clark and her son spend lots of time doing philanthropic work locally.
When Clark’s son was born, he was recognized with auditory neuropathy spectrum dysfunction, which is a type of listening to loss. She wished to turn into an advocate for different kids who’ve comparable experiences, so she wrote a kids’s e-book referred to as “We’re Mates and We’re Totally different” that reveals illustration for different youngsters which have totally different talents.
A few of the different characters within the e-book have Down syndrome, want glasses or braces, have vitiligo, alopecia and extra.
“Sure, these phrases are massive and it is a massive step, however they are going to have questions,” Clark mentioned. “The factor with my e-book was it does not have an age on it. It does not matter what age — they are going to ask questions. A 5-year-old shouldn’t be going to know and a 10-year-old shouldn’t be going to know both if no person is speaking to them about these items. So my e-book was to encourage that dialog.”
By means of PJ’s Lemonade Stand, the mom and son usually give away gently used pairs of fitness center footwear and promote lemonade in an effort to enhance PJ’s social and talking expertise.
Giving again to the group whereas working companies got here naturally to Clark, and she or he finally realized that it’s her motivation to maintain pushing.
“I spotted it was essential to me after I would have roadblocks the place typically, I shut down as an entrepreneur,” Clark mentioned. “I’ve rather a lot occurring and I do lots of issues, so typically I do hit these moments the place I am not motivated or I must discover a refresher. Each single time I would like a lift or refresher, I begin giving and that is after I really feel motivated once more.”
This story is a part of the Related Press member alternate.