Suran Yoo began shedding her hair attributable to alopecia at 23 years outdated. After years of fighting the situation, which is characterised by round bald patches on the scalp, wigs helped her regain her confidence. For our column UNTOLD, now she is sharing, in her personal phrases, how her firm Silk or Lace goals to finish the stigma round hair loss and make it simpler for folks to shop for wigs. This story was informed to Jessica Harrington and edited for size and readability.
Once I went on contraception at 23, I misplaced half my head of hair. I used to be on it for some time and, even after getting off of it, whereas most of my hair grew again it was nonetheless very thin. I spent 5 years looking for an answer — I attempted topical remedies, hair transplants, every thing — however none of them actually gave me the hair that I had earlier than. There have been occasions the place I did not wish to go exterior as a result of I simply did not wish to wrestle with doing my hair.
When I discovered wigs, I went by means of this stage of feeling actually embarrassed. Hair loss and alopecia are usually a extremely embarrassing matter for girls; there’s lots of disgrace there. Basically, a girl’s hair is tied to her magnificence and I really feel like when somebody loses their hair, it makes them really feel as if they are not female. Personally, I felt as if there was one thing unsuitable with me and I used to be actually embarrassed to inform different folks that I used to be sporting wigs. Not lots of people speak about it, and folks are inclined to assume that in case you put on a wig, there should be one thing unsuitable along with your hair beneath. I used to be self-conscious that somebody would consider me otherwise in the event that they discovered.
It wasn’t till after I began my Instagram account The Strandie, the place I anonymously began sharing my journey, that I noticed there are tons of ladies on the market who really feel the identical manner. Sharing that helped me begin to settle for myself, and I acquired to the purpose the place I began altering up my search for enjoyable. I did not really feel like I needed to put on wigs that matched my pure black hair; I might begin sporting blond wigs or curly wigs. It gave me confidence and helped me be forthcoming about what I had thought of to be my flaws and discover magnificence in them. Mockingly, by sporting wigs, it helped me settle for hair loss much more.
Mockingly, by sporting wigs, it helped me settle for hair loss much more.
At first, discovering a high-quality wig was a catastrophe. It is so onerous to discover a good piece on-line as a result of, whereas it is a rising trade, many of the boutique retailers promote primarily by means of Instagram. Typically, in comparison with each different a part of the wonder trade, it was actually onerous to navigate all of these little boutique retailers one after the other. That makes it onerous to price-compare and know what to search for, and navigate the loopy terminology, like what a silk prime, lace prime, or mono prime is. There are lots of actually nice hair manufacturers on the market, that is not the issue — the issue is that wigs are onerous to buy.
That is why I created Silk or Lace in April 2020 as a market for boutique wigs and hair toppers, the place you possibly can have a look at items throughout manufacturers and evaluate. We introduced in these trendy buying instruments like customized filters that appear very apparent and primary however aren’t generally utilized in our trade. Many web sites do not even filter by hair colour, by hair size, by cap sort — basic items once more, that we take without any consideration as buyers.
Shortly after we expanded with Re: Silk or Lace, which is a class for calmly worn wigs and toppers at a reduced value. I name it The RealReal for wigs. There are Instagram pages and Fb teams and Craigslist-type of platforms the place you should purchase and promote wigs, however we provide a proper place that gives a bit extra belief by way of certification.
Since launching, I’ve gotten an outpouring of assist from ladies who’ve shared their experiences. If we are able to alleviate this stress to have the right hair and know that it is okay to pop on a wig and go about your day, Silk or Lace may have completed its mission by way of normalizing sporting wigs, not simply in cases of hair loss, however in seeing them as a high-quality magnificence accent and a option to change your look, too.
Picture Supply: Courtesy of Suran Yoo